Home / Insights / Generative AI and LLMs

Generative AI and LLMs

How to Add AI Features to an Existing Web or Mobile Application

A step-by-step approach to adding AI to software that is already in production: choose one feature, define the integration boundary, design review, fallback and cost limits, test against existing workflows, release behind flags and assign ownership.

TopicsGenerative AI and LLMsWeb and SaaS DevelopmentAI and Machine Learning

Key takeaways

  • Pick one feature with clear user value and review the current architecture, data and permissions before writing code.
  • Put AI behind a backend service boundary with timeouts, cost limits and a manual fallback.
  • Release incrementally behind feature flags, monitor quality and cost, and name an owner for prompts, models and dependencies.

Adding AI to an existing product is different from building an AI product from scratch. You already have users, data, an architecture and expectations about reliability. The goal is to add value without destabilising what works. This guide shows a safe, incremental way to integrate AI features into a web or mobile application.

Select one feature and review the current product

Start with a feature where AI clearly helps users, such as summarising long content, drafting replies, classifying incoming items, extracting data from uploads or improving search. Then review:

  • User value: what task gets faster or better, and how will you measure it?
  • Architecture: where the feature fits, which services it touches, how requests flow.
  • Data: which data the feature needs, where it lives and whether it may be sent to a model provider.
  • Permissions: the AI must respect the same access rules as the rest of the application.
  • Code health: if the codebase is inherited or poorly documented, start with a review; see taking over an inherited codebase.

Choose the integration boundary

Integration diagram (text)

  1. Client (web or mobile) calls your existing backend API, never the model provider directly.
  2. AI service in your backend validates input, applies permissions and redacts sensitive data.
  3. For long tasks, the request goes to a job queue; the client polls or receives a notification.
  4. The AI service calls the model provider (hosted or self-hosted) with timeouts and retries.
  5. Output checks validate format and policy before results are stored or returned.
  6. Logs and metrics record latency, cost, errors and user feedback.
Boundary decisionRecommended defaultReason
Where to call the modelBackend serviceKeeps keys secret, enforces permissions and limits
Synchronous or asyncAsync for tasks over a few secondsAvoids timeouts and poor UX
Provider abstractionThin internal interfaceMakes it possible to switch models
Data minimisationSend only required fieldsReduces privacy risk and cost

Integration boundary choices.

Design review, fallback and cost limits

  • Uncertainty: show users when outputs may need checking; allow editing and regeneration.
  • Human review: for actions with consequences, require confirmation.
  • Timeouts: fail gracefully and keep the non-AI path working.
  • Fallback: if the provider is down or slow, the feature degrades without breaking the app.
  • Budgets: set per-user, per-tenant and global usage limits with alerts.
  • Abuse protection: rate limits and input checks to prevent misuse.

Want a review of where AI would fit in your current architecture?

Test against existing workflows

AI features need two kinds of testing:

  • Evaluation: a set of realistic inputs with expected outputs or quality criteria, scored before release and after every prompt or model change. Use privacy-safe examples: anonymised or synthetic data where real data is sensitive.
  • Regression: make sure existing features, performance and permissions still work. Run your normal automated and manual tests.

Also test edge cases: empty inputs, very long inputs, unsupported languages, malicious instructions in user content and provider errors.

Release incrementally

StepPurpose
Internal release behind a feature flagTeam testing with real UI
Small user group (beta)Real usage, close monitoring
Gradual percentage rolloutWatch quality, latency and cost as volume grows
General availabilityAfter metrics stay within targets
Rollback planTurn the flag off instantly if problems appear

Incremental release plan.

Release-readiness checklist

  • Evaluation results meet agreed thresholds
  • Regression tests pass
  • Permissions verified with different user roles
  • Timeouts, fallbacks and error messages implemented
  • Cost limits and alerts configured
  • Logging respects privacy rules
  • Feature flag and rollback tested
  • Support team briefed on the new feature
  • Privacy notice and terms reviewed if data handling changes

Assign ownership after launch

AI features change after release in ways ordinary features do not:

  • Model changes: providers update and retire models; someone must test and migrate.
  • Prompt and configuration changes: version them and re-run evaluation.
  • Dependencies: SDKs and libraries need updates.
  • Quality monitoring: review feedback and sampled outputs regularly.
  • Cost monitoring: track spend per feature and per customer.

Name an owner for each, and include AI features in your maintenance plan; see software maintenance costs.

Frequently asked questions

Should the mobile app call the AI provider directly?

No. Route calls through your backend to protect keys, enforce permissions and control cost.

How do we choose a model?

Compare candidate models on your evaluation set for quality, latency and cost, and check data-handling terms.

What if the provider changes the model?

Keep a provider abstraction and an evaluation set so you can test and switch with confidence.

Will AI features slow down our app?

They can if called synchronously. Use async processing and streaming where appropriate.

Sources and methodology

Facts in this article were checked against the sources below on 5 November 2026. Directory data (ratings, review counts, rate bands and team sizes) changes over time and is shown as published on the date accessed. Illustrative examples are labelled as such and are not quotes.

  1. PoliteTech Insights: Taking over a codebase — accessed 5 November 2026. Code review before changes
  2. PoliteTech: AI and Data — accessed 5 November 2026. AI integration service
  3. PoliteTech: LLM Application Development — accessed 5 November 2026. LLM integration practices

Adding AI to your product?

Tell us about your application and the feature you have in mind. We will review the fit, the integration point and a safe release plan.